Wednesday, January 28, 2009
-Trade shows present and organization’s products and services.
-They are targeted at a specialized audience purchasers and industry.
-The designs need to communicate the message to the audience very quickly and bluntly, and the amount of content is generally low.
-Trade show design can be fast-paced. The process can be as short as two months for both design and build on a large-scale project.
-In contrast to museums, trade shows are market-driven, can plan for these changes dynamically through the use.
- What is exhibition design?
Jan Lorenc / Lee Skolnick / Craig Berger
- Exhibition Design